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email-marketing

How to maintain a healthy deliverability rate

Dec 13, 2019 5:16:58 AM

Deliverability is table stakes for email marketers: Everyone knows how important it is to get into the inbox. During the sales process, brands often cite deliverability as a pain point. It’s also one of the first topics ... Read More

Make your emails personal this holiday season

Nov 13, 2019 4:46:33 AM

Gifts, outfits, greeting cards and other goodies. The Christmas count down is in full swing. Consumers are filling the aisles of retailers and shopping online to get the best deals. They’re engaged, have their wallets ... Read More

8 tips for personalising emails wisely

Nov 13, 2018 5:52:01 AM

From improving email click-through rates by an average of 14 per cent, to enhancing conversions by 10 per cent, and delivering six times higher transaction rates, these days, there’s no questioning the power of ... Read More

Leading with Vision: Email Reimagined

Aug 10, 2018 3:06:40 AM

Innovation is defined as something new or different. I find when it comes to innovation, it is easy to lose sight of improving on the tried and true. Especially when, on the surface, the current solution appears to be ... Read More

Epsilon Named a Leader for Email Marketing Services

Jun 22, 2018 9:53:47 AM

Epsilon™, a global leader in creating connections between people and brands, today announced that it was named a Leader in the June 2018 report “The Forrester Wave™: Email Marketing Service Providers, Q2 2018” by ... Read More

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