Epsilon Emea Blog

The importance of virtual conversations in a contactless world

Artificial intelligence (AI) has woven its way into the fabric of our everyday lives, and many of us are completely unaware of it. Our morning...

Alongside everything else that’s happened in 2020, the demand for digital transformation in retail has been fast-tracked. Key to this digital...

Casting our minds back to March feels like an eternity, with empty supermarket shelves and the rush to buy toilet paper.

It may seem like a distant...

Why the “fun factor” is key to enhancing your customer experience

In today’s ever-changing loyalty landscape, how can a brand stand out from the crowd? How can they differentiate themselves from the competition and...

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Blog

The importance of virtual conversations in a contactless world

Customer-centricity: Fast-tracking digital transformation in...

Alongside everything else that’s happened in 2020, the demand for digital transformation in retail has been fast-tracked. Key to this digital...

The DTC pandemic boom: What can we learn?

Casting our minds back to March feels like an eternity, with empty supermarket shelves and the rush to buy toilet paper.

Why the “fun factor” is key to enhancing your customer experience

[Video] Business (Un)Usual: Get interactive with email to engage

August 18, 2020

The Case for Bringing Balance Back to the Marketing Ecosystem

August 11, 2020

Meet your customer: How to engage new loyalty members

July 29, 2020

With cookies crumbled and IDFA DOA, it’s time for a better identity strategy

July 22, 2020

Why CMOs need to stop investing in marketing technology

July 17, 2020

How to manage liability in your loyalty programme

July 09, 2020

Report: Customer data management: are you crawling, walking or running?

July 01, 2020

Connecting with your customers this Father’s Day

June 15, 2020

Guide: messaging best practice during challenging times

June 05, 2020

How to create a loyalty experience that’s brand-right and customer-centric

May 25, 2020

Adapting your loyalty efforts in the face of economic disruption: Exclusive Loyalty360 Q&A

May 13, 2020

Epsilon Named a Leader for Email Marketing Services

May 12, 2020

Consumer research: Display adverts preferred during Covid-19 crisis

April 27, 2020

Retail messaging during COVID-19: What to embrace right now

April 24, 2020

Effective digital messaging strategies for restaurants during uncertain times

April 17, 2020

Consumer research: Brands should continue advertising during Covid-19

April 17, 2020

How to get - and keep - new loyalty programme members

April 06, 2020

Another exciting year for email: Logos in the inbox and a more trustworthy ecosystem

March 20, 2020

Outsmart rather than outspend: Domino’s generate £1M+ in personalised display trial

March 10, 2020

4 loyalty trends for the next decade

February 26, 2020

Loyalty’s secret ingredient: Email

February 11, 2020

After Google’s announcement, Epsilon-Conversant is positioned to thrive

February 05, 2020

Open for business: The trends that will define retail in 2020 and beyond

February 05, 2020

New year, new loyalty programme?

January 27, 2020

Are you underutilising trigger emails?

January 10, 2020

How to maintain a healthy deliverability rate

December 13, 2019

5 tips to fuse email creativity with data and technology

December 09, 2019

Acts of kindness encourage brand loyalty

December 02, 2019

Black Friday: Data shows real opportunity in long-lasting customer acquisition

November 28, 2019

3 tips for going global with your loyalty programme

November 27, 2019

How to achieve stronger loyalty programme performance through effective management of privacy compliance

November 19, 2019

Make your emails personal this holiday season

November 13, 2019

Avoid getting overwhelmed by machine learning in marketing

October 29, 2019

Using personalisation to change consumer behaviour and drive return

October 14, 2019

The evolution of email: 3 tips for advancing your email marketing programme

October 11, 2019

Q&A: Bringing machine learning to your marketing programmes